|February 17, 2010 -
Knoxville Zoo has unveiled a redesigned Web site that allows visitors to explore the zoo before
they even get there at www.knoxville-zoo.org.
Designed to make navigation simple, the new site features a slideshow of the newest exhibits, the latest animal
arrivals, and current events and promotions. The site also incorporates social media links to make it easy for zoo
enthusiasts to keep up with current zoo goings-on on Facebook and Twitter. The zoo’s new Web site was designed
by Knoxville-based Mediapulse.
“We realize that the first impression many visitors have of Knoxville Zoo is through our Web site,” says Alison
Swank, director of marketing for Knoxville Zoo. “The zoo is a fun and exciting place to visit, and we wanted to the
new site to convey that energy. At the same time, we’ve made it easy to find the details you need to plan your visit.
We’ve got some great things lined up in the coming year, and now we’ve got a great way to give visitors a preview.”
Knoxville Zoo also plans for the new web site to support their social media interactions with zoo lovers as well, with
direct links to the zoo’s Facebook and Twitter pages. An enhanced blog highlighting the zoo’s behind-the-scenes
stories is set to launch soon.
Knoxville Zoo is located off exit 392
from Interstate 40 and is open every
day except Christmas Day. The zoo is
nationally accredited by the
Association of Zoos and Aquariums
and is committed to the highest
standards in animal care and wellbeing,
ethics, conservation, and
education. Currently, the zoo is open
every day from 10:00 a.m. to 4:30
p.m. Admission and ticket sales stop
one hour before the zoo closes. Nextday
admission is free after 3 p.m. For
more information, please call
865.637.5331 ext. 300 or visit www.knoxville-zoo.org